This lesson is about helping you avoid the pitfalls that marketers make when building their lists. Every marketer who has started list building has made such mistakes, and with this chapter, you will not have to make the same errors as they have so you can speed up your list building process!
Mistake #1 – Buying leads before setting up a proper autoresponder email series.
If you put the horse before the cart, you will end up leaving tons of money on the table because you won’t be able to convert your fresh leads into hungry customers – Your leads will turn cold.
Rome wasn’t built in a day, and the same goes for list building. You’ll have to put in the conscious effort and put your efforts in diligently if you want to see leads pouring into your funnel. For example, some blogs or websites may even take months before they appear on Google or have a good Page rank.
Each time you promote something, make sure that offer is something that will truly benefit your customers.
You lose karma points each time you promote something so make it count. Make sure you achieve a balance of providing useful free content and self-promotion.
Ad swaps might be a good way to build your list, but you must remember each time that you promote another person’s product; you are giving away your potential customers to your competitors. This can draw their attention away from the value you have to offer and thus the quality of your list may suffer.
In short, do your best to avoid these mistakes and always adopt good list-building practices to ensure maximal quality and quantity of subscribers.
The ability of your list to make money is not just determined by size, but also by the quality of your subscribers. It is therefore important that you nurture and treat your list well.
Rome wasn’t built in a day, the same way having a huge list doesn’t happen in an instant. However, if you diligently practice these list-building methods, it is 100% that you will be bringing in streams of hot subscribers into your email list.
The best way for success in list building is by eliminating what fails to work and trying new stuff to see what works.
Once you have found what works best for your business, replicate and multiply your efforts and in no time, you’ve built yourself a solid business empire streaming with thousands of followers.